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Overview
A finely milled roasted green tea powder, similar to matcha yet naturally lower in caffeine—smokier, fuller-bodied, and layered with notes of milk chocolate, roasted cashew, and earthy umami.
Hojicha is a roasted green tea crafted from the Yabukita cultivar, a variety prized for its balance and depth. The roasting process transforms the leaves, drawing out warm, nutty, chocolate-forward notes while naturally reducing caffeine. Stone-milled into a fine powder, this format is ideal for traditional matcha-style preparation, lattes, or baked goods.
🌎Origin: Uji, Kyoto, Japan
🍵 Variety: Hojicha
About ARTEAO
ARTEAO is a family-owned, direct-trade organic tea importer sourcing exclusively from small Japanese farmers deeply connected to their land.
After an introduction to the world of organic matcha through a friend in 2016, Michael Howley started developing close relationships with farmers across Japan’s most renowned tea regions and founded ARTEAO in 2019 with his wife, Aki.